They have become such a big deal over the past few years, gone are the days of over plucking into the thinnest line possible, they've had their name shortened from eyebrows to brows, Cara Delevingne has become every woman's brow crush and 'Brows On Fleek' is a common used phrase around the world.
As a lover of a statement brow, I am really lucky to have natural dark, thick brows and over the years I have gone through a few different phases of really dark angular brows, a more natural brow and a sculpted brow which is the look I am favouring at the moment.
While experimenting with different looks, I have made my way through plenty of different brow products and brands and I feel that I now know what really works and what's not so great.
Every six weeks I have my brows tinted and waxed at my local Benefit Brow Bar in Debenhams Middlesbrough by the lovely Jade who always does such a good job with reshaping and neatening them up for me. This keeps them in perfect shape and actually leaves them looking so good that I don't necessarily need to wear product on them, but I still do!
With brow products there are plenty of options, for me I choose to use powder, pencil or gel, all three work really well for me and the look I aspire to achieve.
The Billion Dollar Brows Brow Powder has been in my makeup bag for about three years now (maybe more!) and believe it or not, I still haven't hit pan!
I use shade 'Raven' which is the darkest shade they stock and is slightly darker than my brows themselves but I find this gives me the bold brow look which I desire... It's very pigmented, so a little goes a really long way and gives great colour pay off, with a little blending this gives a natural statement brow without being too harsh. The powder contains mineral oil which gives a slight sheen to the powder on application and makes the powder apply so smoothly which I believe is the key to making this powder appear natural on the skin.
This has truly been the one brow product I have stuck with day in, day out and will continue to do so... I can't recommend this enough.
The only other powder I ever reach for is from my High Definition Eye & Brow Palette (which is in the old HD Brows packaging, but is the exact same product), I find these so easy to apply, they're really soft powders thanks to the Vitamin C and E in their ingredients and they give a really flawless finish. With the range of shades in the palette, I use some of these for eye makeup and some for brows and I find them really easy to mix and match with (who doesn't love multi use makeup?!)
For a night out I experiment with contouring around the brow and I can change the colour of the powder I use on my brows to suit my skin tone at the time throughout the seasons or to suit my other makeup if I want a lighter or darker brow.
The powders all seem to be lasting forever, much like my BDB one, but I will repurchase this when the time comes as it's such a handy little kit!
I have two brow pencils which have made the cut and now live in my daily makeup bag; Billion Dollar Brows Universal Brow Pencil and Threads Brow Pencil.
I have such love for Billion Dollar Brows as a brand, I had to give this pencil a mention although I've already talked about their brow powder... Their products just never fail to disappoint me!
This pencil gives the most natural looking brow I have ever known from a pencil, I think it's down to the fact that it's kind of wax crayon consistency rather than a sharp pencil like with most other brands and this also makes it so easy to use. I find with this that I can be really light with application, give it a quick brush through with the spoolie and be good to go, on the other hand if I take more time with it, I can create a really defined and structured brow shape with strokes which still look like natural hairs... the product itself is quite soft and blends really easily, doesn't need sharpening and as the name suggests, the colour is Universal and works for everyone.
If you're looking for an alternative for the Anastasia Brow Wiz, this is the one for you.
The Threads Brow Pencil is the newest recruit into my brow products, but I'm really loving this so far. Unlike the BDB Pencil, this is more like your typical brow pencil where it needs sharpening between uses but don't be fooled into thinking this is just like all of the others on the market... This is a semi permanent formula which will last through the toughest of times! I've worn this to the gym, swimming, through the night... it just withstands anything I throw at it and never looks a hair out of place. I find I need to take a little more time with applying this one, because it is so precise, but when I have the time I can create natural looking hairs with each stroke of the pencil, blend it out with the brush spoolie and not have to worry about my brows all day long... Ideal for holidays or hot days in the Summer!
Lastly, there's brow gels which I have had a bit of a love/hate relationship with. I have tried a few variations of these and the only one which I ever use and actually like is Benefit Gimmie Brow.
Admittedly, I would choose to use this second to a powder or a pencil apart from on two occasions... Either if I'm in a rush and need a quick, lazy brow fix or if I've just had my brows tinted and they're looking good already... At these times it is the perfect product.
For some people this product would be top choice, especially to those who prefer a more natural look or for younger people just starting out with using makeup as it is really good.
This tints, tames and defines the brow in one or two sweeps of the mini mascara wand style brush... It's a tinted gel which contains tiny fibres which cling onto your brows to create the appearance of thicker brows, it dries quickly and sets the brow in place without being too crispy or fake looking. I use this in medium/dark, it also comes in another lighter shade and as with all Benefit products it's packaged perfectly in a dinky little tube... For a gal on the go, this is a must have.
When it comes to brushes for applying product however, I'm a little more picky with what I use.
For me it has to be a small angled brush with very dense bristles so that I feel like I can really control where the product is being placed and the shape that I am creating.
I have quite a few angled brushes in my collection, but there are two I constantly reach for... I did try to choose just one favourite, as these are pretty similar, but I honestly use them equally so thought I'd speak about both.
Firstly, a brush which I bought at last year's IMATS; the Royal & Langnickel SILK Eyebrow & Liner Brush which has really short natural hairs which picks up and holds onto the product really well, helps to give a very defined line and makes it really easy to create hair-like strokes.
The other is the Real Techniques Bold Metals 202 Angled Liner Brush, which works in a very similar way, this is so easy to be precise with and although the bristles are short and dense like the other brush, these are much softer. The weighted handle of the brush makes this so nice to hold and so easy to work with, making the brush tilt naturally towards the face.
What are your go-to brow products?