Latest In Beauty have a completely different approach to beauty boxes, and it's definitely an idea that I love and really rate. When beauty boxes first hit the UK market, everyone jumped on board, but it wasn't long before we all kind of gave up with them. It was a great idea, but a really unreliable service, which often left us feeling a little disappointed.

Instead of surprising us with what's inside each monthly box, Latest In Beauty allow you to personalise what you receive or you can choose from their themed boxes, which still tell you exactly what's inside. Fair enough, the element of surprise isn't there anymore (unless you subscribe to receive boxes automatically), but this way you know you're getting products you actually want to try, which is a winner in my opinion.

I received the Bloom Box, filled with ten products and a voucher, all with a floral/rose theme. Some items from brands I am really familiar with and others from brands I'd never heard of - the perfect way to try something new. I was also really impressed with the mixture of makeup and skincare in the box, it felt like a really great variety as soon as I opened the lid.
The box contained IZ Beauty Of London Gel Effect Nail Polish which I received in shade 'Coral Peach', which is beautiful for Summer and some Designer Nail Decals in cute floral designs.

A small tub of The Body Shop British Rose Instant Glow Body Butter, which I had never tried, but I am already a fan of some other products from their British Rose collection... It all smells so good!

A tube of Miller Harris Rose Silence Eau de Parfum, ideal for carrying around in my handbag to top up with on the go.
Lola Lipgloss in shade 005; a gorgeous pinky coral shade, which I am really excited about trying, as I've been wanting to give some Lola products a try for ages now.

A large tube of Argan + Moroccan Rose Super Repair Hand & Nail Cream, which is one of my favourite hand creams I've ever tried.

Possibly my favourite thing in the box is the Super Facialist Rose Hydrate Calming Creamy Cleanser - I love Una Brennan skincare, it works so well with my sensitive skin and it's a full size tube!
The other contender for favourite item is the Jurlique Rosewater Balancing Mist, which I have heard so many good things about already - I can't wait to see how this works for me.
A mini Caudalie Vine(Activ) Energising and Smoothing Eye Cream - I've used this before and love it, so I'm really happy to have this back in my life.

The Vintage Cosmetic Company Duo Pencil Sharpener, the brand known for their gorgeous packaging and finally a Bloom & Wild £10 Voucher - the perfect excuse to treat yourself to flowers.
This definitely seems like the most generous beauty box I have seen in a very long time, I'm really impressed!

The products in the box are worth a grand total of £84, yet the box only costs £20.
Would you be tempted to give the Latest In Beauty boxes a go?
Some posts may contain PR/gifted samples, please read my disclaimer for more info.